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bosweb blog

Is scam awareness your domain?

Posted on 12-2-2013 by Luke Hardy

Tuesday, February 12, 2013
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There are a myriad of potential pitfalls that internet users need to be wary of in the online world - but it’s not just the consumer that has to be wary of online scams. There are some common scams that online traders face as well. In this blog post, the first in a series on protecting your business online, we’re going to examine the most common scam that our own clients experience.

Domain name scams

Domain names are addresses for websites. For example, the main domain for our own website is bosweb.com.au. Basically every site you visit has a domain name – any online trading venture needs a domain name to even get started. As such, they’re a prime target for scammers, since everyone has at least one domain name, and these scams generally aim to get you to pay money for domains you don’t need.

The renewal notice

This is the most common scam that we hear about from our clients. This scam presents in one of two ways:

  • An 'invoice' for a related domain - .com, for example, when you own .com.au - click on the image for an example
  • An 'invoice' for your domain, but with a different registrar

While structured like a professionally ordered invoice, if you look closely you can see that nowhere have they told the recipient that money is owed. They are merely either:

  • Advertising the fact that a similar domain is available to purchase, and at an exorbitantly inflated price. 
  • Offering to transfer your existing domain to their service
Either way, it's easy to see how you can get stung if you aren't paying close attention.

Should the scam be successful, trying to then get access to your domain to transfer it to a reputable registrar or even just to point the domain to your website so it serves some purpose, is a major headache and generally takes weeks or months to resolve. These scammers usually present themselves very professionally - here’s an example - but it’s all part of conning the recipient into paying too much for something the recipient doesn’t want or need.

The “Internet Keyword”

Another client of ours, Kim McRae from iKiFit, received the following enquiry (verbatim) through his website:

Dear ikifit team Our organization received a formal application from a company who is called Maltion Ltd are applying to register "ikifit" as trademark keyword and wireless keyword. The trademark keyword can be typed into IE address bar and go directly to assigned website, it do not need "www." nor ".com", ".net", etc, It will skip google search engine ,can be used all the world's browsers .It is most important. 

The wireless keyword is the latest products on the Internet, It can be through SMS or WAP, and 3G fast access to sites, Improve website ranking and traffic. It is more convenient and more important 

In order to prevent cyber piracy,Please explain: 1: Whether this company is your IT supplier or distributor. 2: Whether you are interested in registering these keywords first to preservation your company’s brand. We are now obligated to inform you this issue ,So we will handle the next step after this audit procedure. Pls understand. 

Best regards Michael INSTRACC – Head Office


This scam is trying to scare you into buying a product to protect your trademark and intellectual property. You might also think that getting these keywords first will make it even easier for your customers to find you online.

Of course, there are no such things as trademark or wireless keywords as described above – it’s simply not how the internet works. You’ll also be informed that on top of the (inflated) cost to register these pretend solutions, they'll hit you with a charge for helping you dispute the other (fictional) company’s claim.

The team at iKiFit suspected it was dodgy, and asked us for advice. For more information on this scam, along with examples of further communication from the scammers, click here.

What should I do if I receive unsolicited invoices or offers for domain-related services?

If you’re unsure of the veracity of an offer you receive, do your homework and check the following:
  • Double-check that the domain listed matches a domain that you currently own, especially with regards to the country code - .com is not the same as .com.au.
  • Is this communication from your current domain registrar? Do you recognise the company at all?
  • Have you searched online for the company? A quick search for one of these scammers brings up their website, along with a number of articles from reputable sources documenting the scam. If you find articles like this, or no information at all, it's probably a scam!
  • If you’re still unsure, contact us or your current domain registrar for advice!
If you’ve identified a scam attempt, just ignore it – bin the letter or delete the email. You can also report the scam to the ACCC’s SCAMwatch service, which will help them with identifying current domain scamming trends and, ultimately, protecting other businesses from these scams. If you have been the victim of a domain name scam, SCAMwatch provides information on the options available to you.

Remember to exercise the same caution you would normally use when entering into an agreement with another company. And remember, if it’s too good to be true then it probably is!
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Take your website content from old to Awesome!

Posted on 07-2-2013 by Leanne O'Sullivan

Thursday, February 07, 2013
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At the start of each year, every business owner is full of great ideas, big plans and new enthusiasm.

We know - it's how we are feeling right now. So why don't you use that energy and update your website content!

Save 25% and let us turn your old website content into 10 pages of Awesome! *

  • Tell everyone about your new product & services
  • Do you have new faces on your team?
  • Fantastic photos of your fitout? expansion? vehicles?
  • Your success stories from 2012 - winning projects? awards?
  • Have us look at what you are saying right now and present your business in a whole new light!

Make sure you get in quick to Claim this offer now - turn your words into clickable website content!

 

*Our normal fees for 10 pages of website content redevelopment would be $720 ex gst - but for February only - this will be $540 ex gst.

 

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New Year, New Website!

Posted on 06-1-2013 by Brendon O'Sullivan

Sunday, January 06, 2013
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Website a bit tired?

  • Out-of-date information?

  • Poor search results in Google? 

  • Haven't started using Social Media for your website yet?

  • Doesn't work properly on an iPad or or Smartphone?

Kick off 2013 by making everything old - new again! 

Let us help you relaunch your business online today with a website makeover. 

Take advantage of this month's Special Offer where you can save up to $1000 *

Call 1300 721 481 or click here to fill in our enquiry form for a free appraisal but be quick, as our special offer ends January 31.

* conditions apply

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Christmas News 2012

Posted on 11-12-2012 by Brendon O'Sullivan

Tuesday, December 11, 2012
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(more photos here)

All of us at bosweb systems would like to send out a big thank's to all of our wonderful clients, partners, followers and suppliers for working with us in 2012.

It's been a very big year for us (including the opening of our new Rocket! Service Centre) but it would not have been possible without the support of you all!

Thank you to for taking our advice, and solution systems, to launch your organisation online - and for promoting our services to other organisations just like yours. 

We look forward to helping you grow your organisation even more successfully in 2013 and wish you all a wonderful Christmas Holiday break with your families.

Brendon, Leanne & Team Bosweb 

P.s Our office will be closed from 12 noon on Friday 21st December and reopen on Wednesday 2nd January. For any support related issues during this time please visit http://www.bosweb.com.au/contact_us/support.html

 







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The State of the Internet

Posted on 09-12-2012 by Brendon O'Sullivan

Sunday, December 09, 2012
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Following on from last months' post on mobile internet trends, this month we look at the latest internet trends overall.

This in-depth slide deck provides fascinating statistics around internet growth, usage, mobile adoption and re-imagination of what's possible with cloud based technologies.


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How are your customers using their mobiles?

Posted on 18-11-2012 by Leanne O'Sullivan

Sunday, November 18, 2012
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Is your website truly mobile friendly?

Mobile browsers expect your site to load faster than your desktop version and to get them right to the heart of the information.

The below infographic from inspired MAG has some interesting numbers - if you want to ensure your site is well placed to take advantage of this trend, contact us now - we have 10% off all Mobile Templates between now and Christmas! - Contact Us today to get started.

Infographic: The State and Trends of Mobile Internet by WebHostingBuzz

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Our New Account Manager

Posted on 11-11-2012 by Leanne O'Sullivan

Sunday, November 11, 2012
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Customer Service and the success of your online business is of paramount importance to everyone at bos web systems. It drives everything we do in our office.

As the size of our customer base has expanded, so too has the size and scope of the needs of our clients. To better facilitate this, we have expanded our Account Management team today with the new appointment of Damon Leigh.

This new appointment will also mean that we can dedicate an Account Manager for all our clients as your main point of contact to discuss the needs of your online business, as well as make sure we can review your online business more regularly.

For many of you, the person you speak to now for new work, enhancements or questions will continue to be the same. For some of you, Damon will introduce himself to you very soon. Initially via email, but more importantly with a quick call or in person where he can.

The rest of the account team will also touch base via a quick email just to confirm their main contact to discuss their site. So Brendon, Fran and I will continue to service our varied client base, and this increase in our team will mean that we can better look after your future needs.

Any support questions, how to's or technical issues, please continue to email either support@bosweb.com.au or service@bosweb.com.au as appropriate.

We are very excited to be able to expand our team and to provide better service and focus to all our valued clients.

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Email Marketing - bringing the sexy back!

Posted on 26-10-2012 by Leanne O'Sullivan

Friday, October 26, 2012
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Adobe Business Catalyst had recently rolled out some long awaited changes to our e-newsletter tool. They are very exciting!

In a nutshell the changes include:

  • A changed interface for selecting your lists
  • The ability to exclude people from lists
  • The ability to include dynamic content by default - such as upcoming news, events, bookings or product lists
  • The ability for us to create more sophisticated layouts for you by using content holders or news feeds

Changes to selecting lists

We have prepared a screencast video for you to see how you now choose your lists. The video can be found here - I am sure you will enjoy the dulcet tones of Luke in the screencast! Feel free to contact support with any questions.

Excluding people from lists

This has been on wishlists for some time - how to send an email to subscribers except those that have already bought something, signed up for an event or met some other criteria. Adobe has now built this function.

How does it work?

Imagine you are running a particular event and you had a form at your site selling tickets. You would then have a list of all people who had purchased tickets - like people coming to one of our LinkedIn seminars. You can then run a campaign drumming up more attendees to all people in your contact list, while excluding all people who have already booked via your booking form!

This will prove to be a great tool for anyone who uses bookings, sells tickets for one off events or membership renewals as well as anyone with an ecommerce store. Please make sure you contact support or your Account Manager with any questions - we are happy to arrange a walk through with you.

Inserting dynamic content into your templates

This is a great enhancement and we are using it in our new template. The area to the right is managed dynamically - our recent blog posts are appearing without me needing to update them.

Our upcoming training courses are also magically appearing!

The top lead in section is managed via a content holder - a feature most of you would be aware of with your websites - allowing us to be more flexible in how we lay out your email templates. This is something we know many of you have wanted for a long time!

Enhanced template layouts

So if you would like us to amend your current template layout OR if you have some ideas about a brand new template, please contact us to discuss what you had in mind! There are no limits!

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Introducing LinkedIn at Lunch

Posted on 19-10-2012 by Leanne O'Sullivan

Friday, October 19, 2012
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We have a busy 10 week block ahead of us as we count down until the end of the year.

Next month we are running our LinkedIn at Lunch ( or after 5 ) series for busy professionals who would like to get more out of LinkedIn. Don't miss out, last year's Social Media Revolution was fully booked in a really short space of time.

This year we welcome you to our offices for smaller sessions, lunch and some insights into how we do real business via LinkedIn.

We are please to annouce enhanced features for our email marketing tools that give us more power and greater design flexibility that we can now offer you. Specifically we now can:

  • Dynamically drop in blog posts or announcements just like we do with your site page templates
  • Dynamically control product views or lists within newsletters, so you can now flag items as specials at your website and we can have those items dynamically appear in your newsletter
  • Dynamically display upcoming bookings or events.
  • Extensive use of content holders - control banners, edition numbers and addresses that normally only we could manage for you. A great cost and time saving tool.

What to know more? Make sure you chat to us soon!

I hope you have been reviewing our latest blog posts from the team. Their insights are designed to be read through the eyes of our clients.

You can use your tools better to drive more traffic, get more sales and feel less stressed in the process. Make sure you view our blog in Mission Control.

Please don't hesitate to contact our sales and support team with any of your questions, we look forward to working with you soon!

kind regards

Leanne O'Sullivan

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How to keep them keen!

Posted on 16-10-2012 by Andrew Brown

Tuesday, October 16, 2012
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It is important to keep visitors coming back to your website but how can you do this?

Below are some helpful hints to help keep your visitors coming back to your website:  

1) Fresh Content

Do you read the same newspaper over and over again every day - of course not! It is the same for a website. You need to make sure you keep your web pages up to date with new information. It's not good to see information dated back 2 years ago still on the front page of your website.

If you have a blog on your page, make sure you update it as often as possible. Also, make sure your content is high quality and presented well. Be sure you do a spell check before posting any information up on the website, and ensure you use a combination of text, images and video where possible as this creates interest. Having all text can make your website look boring and will drive potential customers away.
 

2) Blogs

Blogs are a great way for a visitor to be part of an active community. As mentioned in the first point, be sure to keep your blog up to date. Blogs are a great opportunity for you to interact with your website visitors as they can make comments and network with each other on your website.
 

3) Provide specials and discounts

Specials and discounts are a great way to reward your visitors for coming back to your site. You do not have to have an ecommerce website to provide a discount. You could just reduce the price of a service you have.  Which customer does not like a special or a discount!?
 

4) Newsletters

Newsletters can be a great way to keep your visitors in the loop. By having a mailing list and putting a subscription form on your website will ensure visitors stay up to date with new content. It is a great way to let your customers know what specials and discounts you have on offer and new products available. Make sure you provide a link back to your website in the newsletter so customers can check out your other products
 

5) Social connections

In keeping up with the times, it has become almost essential to integrate your website with social media sites such as facebook or twitter. Provide a link on your facebook page that links to your website, and visa versa, so that visitors have easy access and more than one way of keeping up to date with you and your business.
 

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